Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

12 October 2007

too hot or not hot?

Tom Ford launched a new fragrance which ad has gone a bit far.So, how you see it? The ads feature the bottle placed on certain part of a woman, 1 version on the upper part, the other one on the lower part. The funny thing is, i thought only the gays will buy the cologne, but by looking at the ad featuring such appetizing images, I think it's a NO?!?! I don't think I want to smell like... halo?!?! I don't think it's suitable to post the image here, (I do have kids to visit my blog) so I have no choice but to mosaic the pic all, soli. If you think you can handle the clear version of the pic, pay a visit to Tom Ford's website, but I have to warn you, it's NSFW, and there might be too much fleshes to handle.
PS, at least I'm pretty sure that Tom Ford is super hot, not to judge on the ads, he's a sexy beast.

14 August 2007

new era

Advertising has came to a new era, where the target audience has a new definition.
Many brands now actively target the GLBT community, as even the most conservative execs have come to realise that there's just too much money to be made from well-to-do, happy-to-spend GLBT consumers. And merely acknowledging consumers who sadly are used to being ignored if not vilified, does wonders for brand loyalty.
Log on to http://www.trendwatching.com/trends/forever/GLBT-ads.html to check out more ads.